{"id":24790,"date":"2021-11-23T11:30:00","date_gmt":"2021-11-23T10:30:00","guid":{"rendered":"https:\/\/fbt2.addictionlab.it\/dirk-cervenka-is-the-new-contact-person-for-fbt-in-germany\/"},"modified":"2026-01-05T16:46:13","modified_gmt":"2026-01-05T15:46:13","slug":"dirk-cervenka-is-the-new-contact-person-for-fbt-in-germany","status":"publish","type":"post","link":"https:\/\/www.fbt.it\/it\/non-categorizzato-it\/dirk-cervenka-is-the-new-contact-person-for-fbt-in-germany\/","title":{"rendered":"Dirk Cervenka is the new contact person for FBT in Germany"},"content":{"rendered":"\n<div class=\"wp-block-stackable-columns alignfull stk-block-columns stk-block stk-3a48296 stk-block-background\" data-block-id=\"3a48296\"><style>.stk-3a48296 {background-color:#1c1c1c !important;border-style:solid !important;border-color:#353535 !important;border-top-width:0px !important;border-right-width:0px !important;border-bottom-width:1px !important;border-left-width:0px !important;padding-top:50px 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!important;border-top-width:0px !important;border-right-width:0px !important;border-bottom-width:0px !important;border-left-width:0px !important;}.stk-740ac2b .stk-button__inner-text{color:#ffffff !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/www.fbt.it\/events\/\"><span class=\"has-text-color stk-button__inner-text\">Events<\/span><\/a><\/div>\n\n\n\n<div class=\"wp-block-stackable-button stk-block-button is-style-plain stk-block stk-3d1720b\" data-block-id=\"3d1720b\"><style>.stk-3d1720b {min-height:80px !important;margin-top:0px !important;margin-right:0px !important;margin-bottom:0px !important;margin-left:0px !important;}.stk-3d1720b .stk-button{padding-top:0px !important;padding-right:0px !important;padding-bottom:0px !important;padding-left:0px !important;background:transparent !important;}.stk-3d1720b .stk-button:hover:after{background:transparent !important;opacity:1 !important;}:where(.stk-hover-parent:hover,  .stk-hover-parent.stk--is-hovered) .stk-3d1720b .stk-button:after{background:transparent !important;opacity:1 !important;}.stk-3d1720b .stk-button:before{border-style:solid !important;border-top-width:0px !important;border-right-width:0px !important;border-bottom-width:0px !important;border-left-width:0px !important;}.stk-3d1720b .stk-button__inner-text{color:#ffffff !important;}<\/style><a class=\"stk-link stk-button stk--hover-effect-darken\" href=\"https:\/\/www.fbt.it\/installations\/\"><span class=\"has-text-color stk-button__inner-text\">Installations<\/span><\/a><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n<div id=\"news-detailblock_dfa4f22df0d95c1e4fc85a3db7fdeda0\" class=\"news-detail container-fluid\">\n    <div class=\"row container\">\n                    <div class=\"col-1\">\n                                    <p class=\"post-meta\">23 Nov 2021 | Non categorizzato<\/p>\n                \n                <h2>Dirk Cervenka is the new contact person for FBT in Germany<\/h2>\n                                    <h4>FBT Elettronica SpA announces a new direct sales structure in Germany as of 01 November 2021 and appoints Dirk Cervenka as Sales Manager Germany.<\/h4>\n                            <\/div>\n\n            <div class=\"col-2\">\n                                    <div class=\"gallery-slider\">\n                                                            <div class=\"slide-item\" data-index=\"0\">\n                                        <img decoding=\"async\" src=\"https:\/\/www.fbt.it\/wp-content\/uploads\/2025\/04\/contact-person-germany-fbt.png\" alt=\"Dirk Cervenka is the new contact person for FBT in Germany\n\" \/>\n                                    <\/div>\n                                                    <\/div>\n                            <\/div>\n            <\/div>\n\n    <!-- Popup per la galleria -->\n    <div class=\"popup-gallery\">\n        <div class=\"popup-content\">\n            <button class=\"close-popup\"><\/button>\n\n            <div class=\"slick-popup-slider\">\n                                                                    <div><img decoding=\"async\" src=\"https:\/\/www.fbt.it\/wp-content\/uploads\/2025\/04\/contact-person-germany-fbt.png\" alt=\"Dirk Cervenka is the new contact person for FBT in Germany\n\" \/><\/div>\n                                                        <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n<div class=\"wp-block-stackable-columns stk-block-columns stk-block stk-4b6304d\" data-block-id=\"4b6304d\"><style>.stk-4b6304d {padding-right:20px !important;padding-left:20px !important;}<\/style><div class=\"stk-row stk-inner-blocks stk-block-content stk-content-align stk-4b6304d-column\">\n<div class=\"wp-block-stackable-column stk-block-column stk-column stk-block stk-fd4d9ab\" data-v=\"4\" data-block-id=\"fd4d9ab\"><style>.stk-fd4d9ab {margin-top:75px !important;margin-bottom:0px !important;}<\/style><div class=\"stk-column-wrapper stk-block-column__content stk-container stk-fd4d9ab-container stk--no-background stk--no-padding\"><div class=\"stk-block-content stk-inner-blocks stk-fd4d9ab-inner-blocks\">\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-8ac56c2\" data-block-id=\"8ac56c2\"><p class=\"stk-block-text__text\"><strong>FBT Elettronica SpA announces a new direct sales structure in Germany as of 01 November 2021 and appoints Dirk Cervenka as Sales Manager Germany.<\/strong>\u00a0From now on, Dirk Cervenka will be responsible for sales, marketing and service of the FBT business in Germany. He will take care of FBT customers, service, project business and new customer acquisition. As an experienced manager, he will be the new face to the customers of the traditional Italian brand.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-cbdf3c3\" data-block-id=\"cbdf3c3\"><p class=\"stk-block-text__text\">Previously, Dirk Cervenka was working in various positions, such as sales manager, product manager, business development and brand manager for manufacturers and distributors in the pro audio B2B business.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-d9ec52c\" data-block-id=\"d9ec52c\"><p class=\"stk-block-text__text\">FBT Elettronica is manufacturing professional sound reinforcement solutions for pro audio, live, and installation applications since more than 50 years and had not a big presence in Germany in the last years. FBT, based in the sunny city Recanati in Italy, is very successful in marketing its products worldwide. The establishment of the new direct sales structure should also be understood as a re-start to focusing again on the German market in the future.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-03b30da\" data-block-id=\"03b30da\"><p class=\"stk-block-text__text\">&#8220;With Dirk, we now have an very experienced industry expert in our team with additional comprehensive knowledge, and who is highly respected in the market. He\u00a0will help us to further establish the FBT brand in the German market. This is a real asset to our company and we are very much looking forward to working with them.&#8221; \u00a0say Pietro Guercioni and Luigi Paoloni, Export Manager Europe, FBT Elettronica SpA.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-8e4708b\" data-block-id=\"8e4708b\"><p class=\"stk-block-text__text\">&#8220;I am very excited to join FBT&#8217;s growth story at such a thrilling time. The impact of the last two years on the event industry is both a curse and a blessing. FBT is ideally positioned for these changes. The entire development and manufacturing process is located at the headquarters in the middle of Europe, independent of long supply chains from the Far East. FBT now will launch fascinating new products. Both, our long-standing- and new B2B- customers and business partners will be pleased with a fast and reliable delivery situation&#8221; says Dirk Cervenka.<\/p><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-fdfbb58\" data-block-id=\"fdfbb58\"><p class=\"stk-block-text__text\"><strong>FBT Elettronica SpA k\u00fcndigt zum 01. November 2021 eine neue Direkt-Vertriebsstruktur in Deutschland an und ernennt Dirk Cervenka zum Sales Manager Germany<\/strong>. Cervenka wird sich zuk\u00fcnftig f\u00fcr den Verkauf, Marketing und Service rund um das FBT Gesch\u00e4ft in Deutschland verantwortlich zeigen und \u00fcbernimmt f\u00fcr FBT die Betreuung von Fachh\u00e4ndlern, Projektplanern, Neukundengewinnung und Bestandskundenpflege im Innen- und Au\u00dfendienst. Als erfahrener Manager gibt er der italienischen Traditionsmarke hierzulande wieder ein Gesicht.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-e9ded78\" data-block-id=\"e9ded78\"><p class=\"stk-block-text__text\">Zuvor war Dirk Cervenka in verschiedenen Positionen, u. a. als Vertriebsleiter, Produktmanager, Business Development- und Brand Manager f\u00fcr Hersteller und Vertriebe im Pro Audio B2B Business t\u00e4tig.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-73617bd\" data-block-id=\"73617bd\"><p class=\"stk-block-text__text\">FBT Elettronica stellt seit mehr als 50 Jahren professionelle Beschallungsl\u00f6sungen f\u00fcr den Pro Audio-, Live-, und Installationsbereich her, war allerdings in den letzten Jahren in Deutschland nicht sehr pr\u00e4sent. Der Hersteller, mit Sitz im sonnigen K\u00fcstenort Recanati in Italien, ist mit der Vermarktung seiner Produkte weltweit \u00e4u\u00dferst erfolgreich. Die Einrichtung der neuen Vertriebsstruktur ist auch als Auftakt zu verstehen, den deutschen Markt zuk\u00fcnftig st\u00e4rker zu fokussieren.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-23df6cc\" data-block-id=\"23df6cc\"><p class=\"stk-block-text__text\">\u201eMit Dirk holen wir einen sehr erfahrenen Branchenexperten in unser Team, der neben umfassendem Fachwissen vor allem mit seiner kundenorientierten und ehrlichen Art ein hohes Ansehen im Markt genie\u00dft und uns helfen wird, die Marke FBT im Deutschen Markt weiter zu etablieren. Dies sehen wir als echten Gewinn f\u00fcr unser Unternehmen und wir freuen uns sehr auf die Zusammenarbeit\u201c, sagen Pietro Guercioni und Luigi Paoloni, Export Manager Europe, FBT Elettronica SpA.<\/p><\/div>\n\n\n\n<div class=\"wp-block-stackable-text stk-block-text stk-block stk-db10f68\" data-block-id=\"db10f68\"><p class=\"stk-block-text__text\">\u201eIch freue mich sehr, zu einem so spannenden Zeitpunkt in die Wachstumsgeschichte von FBT einzusteigen. Die Auswirkungen der letzten zwei Jahre auf das Eventbusiness sind Fluch und Segen zugleich. FBT ist bestens f\u00fcr diese Ver\u00e4nderungen aufgestellt. Der gesamte Entwicklungs- und Fertigungs- Prozess liegt am Hauptsitz mitten in Europa, unabh\u00e4ngig von langen Lieferketten aus Fern-Ost. FBT kommt mit faszinierenden Produktneuheiten auf den Markt. Sowohl unsere langj\u00e4hrigen Stammkunden als auch neue Veranstalter und Gesch\u00e4ftspartner werden sich \u00fcber eine schnelle und zuverl\u00e4ssige Liefersituation freuen\u201c sagt Dirk Cervenka.<\/p><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n\n<div class=\"wp-block-stackable-spacer stk-block-spacer stk--no-padding stk-block stk-6f3c25e\" data-block-id=\"6f3c25e\"><style>.stk-6f3c25e {height:100px !important;}<\/style><\/div>\n","protected":false},"excerpt":{"rendered":"<p>FBT Elettronica SpA announces a new direct sales structure in Germany as of 01 November 2021 and&#8230;<\/p>\n","protected":false},"author":9,"featured_media":16453,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_gspb_post_css":"","inline_featured_image":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[2491],"tags":[],"class_list":{"0":"post-24790","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-non-categorizzato-it","8":"entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - 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